About Us

About us

Imra Saeed is a modern-day luxury couture destination for the assertive global fashion consumer.
Our aim is to provide an extravagant experience that feels unconditionally personal.
We are on a continuous quest to kindle our creativity and exhibit a range of styles which reflect a blend of culture and aesthetics.
Influential, original and precise, Imra Saeed’s design house is aiming towards reinventing an exclusively fresh approach to bridal and party-wear wardrobe.
All aspirations are focused to create fashion features by observing patterns of nature, colours,
shapes and textures to achieve great craftsmanship, offering only the highest quality designs.
The meticulousness with which our collections are carefully crafted, the attention to detail prominent in every inch of fabric, the ornate beauty of our original motifs,
the delicate hand sewn embroidery, all inklings of our hard work – are bound to leave you rapt. We believe marriage means a promise – a promise to keep improving ourselves;
which is why we are constantly striving for perfection, grinding down to the most minute details to create state of the art pieces that come from the soul.
We invite you all to discover the exuberance of fashion art at our studio and online.
The upcoming collection is a fusion of ready to wear designs and limited made to measure offerings made with introspection and significantly love.

Creative Director

Imra Saeed, the creative director and founder of Imra Saeed Couture is onto the journey to craft a fashion insignia for women of today.
A passionate soul envisioning her distinct creativeness, fashioning that art into couture and sharing it with all.
Experimenting with spurs of nature has become protagonist of her signature panache. With years of enthusiasm and hard-work endowed through working under the wing of leading fashion designers and design houses of Pakistan, she finally found the conviction to open up her own brand.
A young woman who was brought up in Mianwali, ventured to peruse her dream as a professional fashion designer from Pakistan Institute of Fashion and Design. With the success of her first independent wedding wear collection ‘Rise’ Imra is now onto new endeavors growing her couture sphere to prêt-à-porter.
With a keen indulgent of the language of fashion and expression our creative director Imra has a thorough understating of the native market with a flair to offer befitting customization to her clients. With the primer of her upcoming collection she is assertive in evolving as a coveted fashion name.